Tuesday, May 18, 2010

A focused theme

A focused theme

The feedback I received for my blog from my friend Sendhil from Qatar made me think. He wants me to focus on a specific issue / theme and not just have another run of the mill blog.

I am happy I have some followers who have high ambitions for me. Sendhil even thinks this could be a route through which I could be world famous.

The movie - Julie and Julia - I saw with my son Rajan in Canberra made a great impact on me.
(It is Chef Julia Child's story intertwined with blogger Julie Powell's challenge to cook all the recipes in Child's first cookbook. Julie’s project has so many followers and she receives the attention of journalists, literary agents, and publishers.)

After seeing the movie, that evening I talked to Rajan about wanting to start a blog like that on ‘consumer awareness’ about which I have been thinking for sometime. But then after coming back to India and getting into my own routine, I forgot all about it.

When my nephew Raghu send me the link for his knowledge sharing blog http://www.freewebs.com/raghushriabi/ - for pharmaceutical professionals, I thought it was a great idea, but still I didn’t relate it with something I could do.

This feedback from Sendhil is a real motivator for me to start something along that line to create ‘consumer awareness’. I am still not sure where to start and how to go about it.

But I know I do not want to focus on all the negative aspects of it, but also highlight some of the good things I discover too. (Like I discovered yesterday that the Dettol skin care soap doesn’t smell like the Dettol antiseptic solution - which is a put off for a bath soap - but has a good fragrance too that is not highlighted in their ads. and also the new Horlicks cornflakes crunchy biscuits that is so very satisfying.)

I do not want to create a ‘buyer beware’ image but a blog that would also give information on better value for money. I have to learn along the way. I would definitely like to have suggestions and inputs from people to help me.

I know, to start with, I have to creat a wider network of people to visit my blog

3 comments:

  1. Jaya,
    Creating "consumer awareness" is very good.As is being done in other countries, it would be laudable if Indian consumers are directed towards buying products produced by Indian comapanies.
    Sridhar

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  2. Dear Jaya,

    It is really a good start. Your focus on “Consumer awareness” is ideal for huge consumer market in our country. It can be for various commodities where people are very blind.
    Select one commodity, find the fact. This project can be a pilot for you to dive in depth to accomplish.

    Sendhil.

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  3. I don't know if blogs have to be on any specific theme. It is more, if I am right, an arena to share ur ideas, views, wisdom culled out etc on any subject with friends and like-minded blokes to elicit a dialogue and thereby expand our takes on the same. I would like to be corrected if I am wrong since I plan to start a blog of my own on such lines...
    V Srinivasan

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